Music, we live in a time of relentless business transformation. We're connecting customers, products, people, and data. Wins, we're smarter. Winds, a time where Microsoft technology can help transform organizations, bringing together company and customer, patient and provider. Factory and field service, people in government. Music, storefront and supply chain without silos, without limits. Just customers, products, people, and data connected and ready. Music is Dynamics 365, Microsoft business applications unlock next. Please welcome CVP business applications group James Phillips and CVP business applications and global industry Alissa Taylor. Good morning, welcome to Orlando and ignite. I'm James Philips, I run engineering for Dynamics 365 and our power platform. My name is Alissa Taylor and I run our global product marketing team responsible for a go-to market for dynamics and the power platform as well. Thank you so much for being here with us this morning. The goal of today's session is really to showcase how organizations of all shapes and sizes across all industries are leveraging technology to not only disrupt but to innovate and to meet the needs of the constantly changing expectations of customers. And so, this is important because industries across are in transition. So, if I just think of a couple, retail is one that comes to mind. That industry has seen more disruption in the past decade. If you think about it, customers now expect a seamless experience between what they get in store and then what they experience digitally. And another great example is the financial institutions. Think about it, we used to have bankers' hours. We would actually go in and meet with the teller to access our financial portfolio. Yeah, I can remember when tech was the vacuum tube things when you went through the drive-through with your mom. Absolutely, you...
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